How To Build Backlinks For Fashion Blog?

So, you want to build backlinks for Fashion blog! You have arrived at the right place to implement the best link building strategies for your fashion website.

Backlinks are still one of the most important ranking factors in Google. However, make sure to get links for your site from the trusted and relevant blogs & websites.

In simple words: More Authority backlinks = Higher SEO Ranking.

But getting backlinks for a fashion blog is not an easy task. Because Google has become too smart these days, and you can’t even think of building backlinks using some spammy techniques.

Here’s why in this post, I’m going to share with you 7 proven link building strategies that will help you to

  • Get higher search engine rankings.
  • Improve your blog authority
  • Bring referral traffic to your blog.
  • Build a relationship with others in your niche
  • Boost your sales and subscriber count

So without wasting any further time, let’s dive in.

7 Ways To Get Powerful Backlinks For Your Fashion Blog

A study by backlinko found that pages with lots of backlinks outrank the pages that don’t have many backlinks.


That means if you want higher rankings, you need backlinks from authority websites.

But building links for Fashion sites is not as easy as it seems. You have to use the right strategies; otherwise, it will be tough for you to build backlinks.

To make things a little easier for you, I’m going to share the 7 most powerful ways to build backlinks for Fashion blogs and websites.

So let’s dive into those strategies!

1. Guest on Other Blogs

Guest blogging is one of the best and most powerful strategies for link building. And that’s why more and more blogs are using the power of guest blogging for building some nice backlinks to their blog.

But over the past few years, guest blogging has changed a lot!

In 2014, Matt Cutts (Google’s former head of webspam) wrote in his article that guest blogging is not a white hat link building technique anymore, and doing guest posting for links can even penalize your site.

In fact, one Twitter user asked John Muller (Webmaster Trends Analyst at Google) about guest posts, and he clearly said: “I wouldn’t guest-post for links, and it’s not a safe practice.”

But the reality is, guest posting is still relevant and has the ability to boost your Google ranking only if you do it the right way.

A survey conducted by SEMRush found out that most SEO professionals think guest posting is the most effective link building strategy.

Here are a few major things that you have to keep in mind while doing guest posting for link building:

  • Always be picky while choosing the sites for guest posting and try to post on your niche’s authority sites.
  • Publish only high-quality, useful content with detailed explanations.
  • Don’t use exact match anchor texts for links.
  • Do guest blogging only on the sites that are in your niche.

Now let’s see how you can find out sites for doing guest posting.

For finding out sites that accept guest post, head over to Google and use these following search modifiers:

Keyword + “Submit Guest Post”
Keyword + “Write for us”
Keyword + “Become an author”
Keyword + “Guest post”
Keyword + “Add Guest Post”
Keyword + “Submit a Guest Article”
Keyword + “Become a contributor”
Keyword + “Guest post guidelines”

For example, If I want to search for sites in the fashion niche that accepts guest posts, then I’ll head over to Google and search for Fashion + “Submit Guest Post.” I have written a detailed post for fashion bloggers on how to perform guest blogging and take its benefits.

And as you can see in the picture below, I’ve got plenty of sites in the fashion niche that accept guest posts. Now open a spreadsheet and make a list of all the sites that accept guest posts.


Once you get the list of the sites that accept guest posts, you have to start pitching them with amazing fashion blog post ideas. After your pitch gets accepted, create a mind-blowing piece of content, and send it to them.

That’s how you can build quality links to your blog using the power of guest posting and without violating Google’s policy.

2. Squeeze Out Your Competitors Backlinks

Hijacking competitors’ backlinks is one of the easiest ways to build backlinks for Fashion blog.

On this technique, you have to find out the sites that your competitors are getting backlinks from, and then you have to follow the footprints of your competitor and try to get backlinks from those sites using the similar techniques that your competitors have used.

This technique might seem complicated, but it’s straightforward to implement the technique.
Let me show you how! First, open a spreadsheet and make a list of all of your competitors.


Once you get a list of your competitors, you would need a backlink analysis tool called Ahref. It is the best backlink analysis tool on the planet right now and using this tool, and you can easily find out all of your competitor’s backlinks in just a few minutes.

Let me show you how it actually works in action!

  • Open Ahref and enter your competitor’s domain name on the site explorer.
  • Now click on “Backlinks” from the left sidebar.
  • Then click on “One link per domain.” And now you’ll get a list of all the sites you’re competitors are getting backlinks from.
  • You can also export this list into a spreadsheet file by clicking the “Export” button from the right corner.

From now, you have to go through this list and figure out how you can also get a backlink for your fashion blog from those sites.

3. Get Listen On RoundUp Posts

Everyone loves roundup posts! It does not just help the user find some useful information, but you can also use it for your fashion blog link building.

And the best part is, the success ratio of getting links from roundup posts is way higher than other link building methods. If you don’t know what roundup posts are, then here’s an example of a link roundup post in the fashion niche.
You’ll find these kinds of link roundup posts in almost any niches. But before you start building links using this method, you have to find out sites that post link roundups.

Finding sites that post roundups is very easy. Head over to Google and use the following modifiers:

Keyword + “Link roundup”
Keyword + “Roundup”
Keyword + “Weekly roundup”
Keyword + “Monthly roundup”

For example, for finding sites that post roundups in the fashion niche just type in fashion + “link roundup,” you’ll get tons of sites that post link roundups.


Put all of those sites into a spreadsheet and start pitching them one by one. If you do the pitch correctly and if your content is good enough, then you’ll be able to place your links to those roundups very easily.

4. Build a Healthy Relationship With Fashion Bloggers

There’s a popular saying in the business space – “Your network is your net worth.” It’s true!

If you have a good relationship with fashion bloggers in your industry, you will be effortless to build backlinks.

See, everything in this world depends upon trust. If you build trust with fellow bloggers and influencers, you’ll automatically start getting natural backlinks to your blog without even asking for it.

But the real question is, How to build a good relationship with other bloggers and influencers?

The answer to this question is straightforward – Make friends. Just like you make friends in real life.

Share other bloggers’ content, leave comments on their social media and blog, engage with them, start a conversation with them on social media or email, and appreciate their work.
And that’s how you’ll make friends in your industry.

Remember, never ask for anything right after you start conversations with other fellow bloggers and influencers. Keep building the relationship and provide them with some value before you ask anything from them.

5. Get Featured On News Websites & Publications

News websites and publications are not just good for publicity, but it’s also a great source of high-quality links.

But before I tell you how you can use strategies, I want to make one thing clear – This strategy is difficult to implement, and it’s going to take a lot of your time and even money.

To use this strategy at first, you have to make a list of all the news websites and publications where your target audience hangs out.

If you’re doing it for the first time and don’t have much authority, I recommend you go for the less popular news websites rather than break your head to get backlinks for Fashion blog from entrepreneurs or NYTimes.

Because there’s a very high chance that most of the super-popular news publications aren’t going to respond to you if you don’t have good authority Fashion site.

Once you create a list of the news publications, then you have to find out the email addresses of the editors of those news publications. After that, contact those editors and try to give them something newsworthy.

For example, you can write an article on any trending topics in your niche and then provide a link to your blog post as a resource on that article.

It’s just a simple example. You can brainstorm some more creative ideas to capture the attention of editors.

6. Get Links From Unlinked Mentions

Link building is somewhat hard! But what if I told you that there’s an easy way to get thousands of backlinks to your blog without putting too much effort and spending hours?

Yes, it’s true, and that method is turning unlinked mentions into backlinks. If you have some reputation online, there’s a high chance that people are mentioning your brand online.

Well, that’s a good thing. But sometimes people mention the brand but do not link to the website.

From an SEO perspective, it’s not a good thing for us. But still, there’s an opportunity for us. We can turn those unlinked mentions into quality backlinks just by dropping a simple email to them.

But the biggest problem is to find out those unlinked mentions. To be frank, it’s a very time confusing process.

However, using the brand monitoring tool of SEMRush, you can cut down those long hours of manual work and easily find out your brand mentions within a few minutes. This tool is totally a lifesaver for this method.

Let me show you how you can use the brand monitoring tool of SEMRush for finding out your brand mentions online. First of all, head over to SEMRush, and under the “Content marketing platform,” you’ll get an option called brand monitoring.

Now enter your brand keyword, enter your domain, and click on ‘Set up”.


Once you do that, you’ll get a popup wizard to select the targeted country. And you’re all done. It will take some time to fetch the data, and after that, you can all of your brand mentions.

Wait, there’s one more amazing feature that will make your task a lot easier. You can even filter out your brand mentions without a backlink.

Now once you get a list of all of your unlinked brand mentions, reach out to the site owners and ask them to link to your site.

7. Be Active On Quora And Popular Forums

Forum links are very easy to get. But most of the forum links don’t provide any value at all. Most web forums use no-follow link attributes, and no-follow links don’t pass any link juice, including Quora.

However, there are still some forums available on the internet that have do-follow link attributes. But those forums are tough to find.

My point is, it doesn’t matter whether you get no-follow or do-follow backlinks; having some forums link on your backlink profile is always going to give you an extra edge. On top of that, you can drive an insane amount of traffic to your blog as well using forums.

So in simple words – Forums are a powerful way to gain backlinks to Fashion site! But the burning question is – How can you find out forums in your niche?

Well, it’s pretty simple. Let me show you how! Open Google and use the following search modifiers.

Keyword + forum
keyword + discussion board
keyword inurl:/forums

For example, for finding forums in the fashion niche, use “Fashion + forum” and hit search.
And you’ll get tons of forums that are specified in the fashion niche.


Now make a list of all of those forums in a spreadsheet and jump in the discussions people are having.

And then leave your link whenever you find that your blog post is providing any value to the discussion. But remember, never spam your links. Otherwise, you’ll be banned from those forums.

FAQs In Building Backlinks For A Fashion Blog

Are Backlinks still important?

Definitely yes, backlinks are still one of the major ranking factors for Google. Without backlinks, it’s going to be very hard for you to rank on Google even if you have quality content.

Are No-Follow Backlinks Valuable?

No-follow backlinks are not as effective as Do-follow backlinks, but no-follow backlinks are also valuable from an SEO perspective. The right combination of Do-follow and No-follow backlinks makes a great backlink profile.

How many backlinks should a Fashion blog have?

There’s not an ideal answer to this question. For example, having 10 backlinks from reputed sites is way more valuable than having 1000 backlinks from low authority sites.

Are Backlinks Good for SEO?

Yes, Backlinks are good for SEO, but only if you do it the right way. Building backlinks using black hat techniques is not an ideal option for a healthy and long term SEO. So, always focus on building backlinks the right way, even if it takes too much time.

Wrapping Up

Link building is a hectic task for many bloggers and small business site owners. But you don’t have to be scared. Because you can build hundreds if not, thousands of backlinks for your fashion website using the strategies I’ve shared with you in this article.

Pick 3 of your favorite link building strategies from this list that you think would be a good fit for you and start implementing those with full dedication. I hope you liked these 7 fashion blog backlinks strategies, and if you did, don’t forget to share them with your friends and colleagues.

by Nirmala
Nirmala is an avid blogger, WordPress enthusiast who has been blogging since 2010. She loves to write useful WP tips & tricks on this active blog.

3 thoughts on “How To Build Backlinks For Fashion Blog?”

  1. Great post, Nirmala! Building backlinks is a necessity in content marketing. Not only does it spread awareness about your brand but it also helps you get a higher ranking on Google which in turn increases the number of people who can “see” your website. Although the option of building your own backlinks is always present, this takes a lot of time and effort. This is the reason why some brands opt to have their backlinks done by an external firm. Some of these firms can actually deliver on the promise of high quality but affordable backlinks with the use of SEO Autopilot.


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