A professional website is a necessity for every business to display their expertise, get worldwide customers and avoid spending on online brochures. Moreover, they can keep their customers informed and gain considerable credibility with it.
I assume that you’re a small business owner/digital marketer/online publisher or, at least, a devoted blogger, and thus, you are here to read the importance of having a good WordPress theme for a website/blog.
Before checking Why having the best WordPress theme is important, I would suggest you have a look at the post where I’ve explained the proficiency of WordPress Content Management System.
Yes! This open source project serves many well-known websites without any noise as it is highly optimized for search engines and can interact with the visitors in a logical way.
It is well suitable for serious corporate projects and the best self-hosted blogging tool; Plugins do magic here!
If you still doubt with the valor of WordPress, you may have a look at some surprising WordPress statistics that makes it remain rocking on the web.
Let me come to the point now!
How Themes Play a Vital Role in WordPress Sites?
A plethora of researchers proved that the website with a good design would drive better customers that in turn lead to more sales/subscribers.
You might think, does it really matter how my WordPress site looks?
I would tell, Yes, of course!
I assume that you have chosen a brandable domain name and reliable hosting for your blog/site, and installed WordPress in it.
Do you aware of the optimization that needs to be done after installing WordPress?
Now, you should pay attention to get a superior WordPress theme design with simple features to reap the following benefits!
1. Dig Up Branding
Creating a memorable brand name is more important to run a successful business. You may use your WordPress website as a public branding portal by highlighting your skills in the featured section.
So, just think how much effort you should invest in grabbing the first impression of your site visitors. A clean, well-organized theme design can tell your site visitors that you do care for them a lot.
If they could feel your spirit with the visually pleasing design, then no one can stop them in interacting with the information that you have provided on your website.
When you continue to get loyal customers, you will establish your foot in your niche/industry, and your brand becomes more noticeable.
Have Better WordPress Design -> Get More Visitors -> Maximum Brand Identity
2. Get Search Engine Paybacks
Even though the WordPress is good for SEO, you have to get the responsive theme to avoid the adverse impacts in the search engine result pages (SERPs).
Probably, you aware of the new Google search algorithm, Mobilegeddon to rank better in mobile search and fast loading site would yield more traffic from search engines.
I would always like to recommend Genesis Framework from StudioPress since it boasts specific codes, inbuilt SEO with Schema.org, robust security, premade templates, dedicated plugins, and much more helpful features.
Thus, a fast loading WordPress theme is an essential element of your site/blog in making it SEO friendly.
Place Quick Loading Responsive WordPress Theme -> Catch Targeted Visitors Via Organic Traffic
3. Offer Great User Experience
Choosing a tailored WordPress design that can illustrate your business features and benefits would give your audience a great experience as they can maneuver your site with easy navigation and get everything that they are looking for.
Yeah! If you have the best WordPress theme that makes sense and holds the combination of user interface & interaction design skills, then your readers will enjoy every portion of your site and come back for sure.
I would suggest going with Thrive themes, as it would let you create a great design with no distraction layout. Besides, it allows you to focus areas for massive conversions through call-to-action or optin forms.
Out of all, you could offer a pleasant user experience through its clear navigation, clever widgets, and amazing social media buttons.
Hence, do not confuse and distract your readers with a terrible site design! Instead, pick a best WordPress theme to fix the particular elements in appropriate places and make them feel comfortable by giving a brilliant user experience.
Create Tailored Design -> Give Best User Experience -> Acquire Loyal Customers
Final Lines On Having The Best WordPress Theme
“WordPress is the Emperor of CMS Universe”
A high-quality WordPress theme plays a vital role in determining the success of a business website.
Yeah! With a fast-loading, simple WordPress theme, you will be able to reach a wider audience, influence their decisions and educate them about your product or service.
Even though you’re consistent in giving content updates to your site audience, if you put more hurdle on your WordPress theme design, they would leave your site without racking up any precious data or never respond to your call-to-action.
So, I would imply you to choose an excellent WordPress theme to gain brand exposure, get love from search engines and give the better user experience.
You might be thinking about the factors to be considered while selecting a perfect WordPress theme for your blog/design. I have given some helpful tips to choose the excellent theme for WordPress.
Do you agree with my viewpoints on the importance of having the best WordPress theme? What is your opinion?
Does your WordPress design influence your success? Share your thoughts and WordPress theme experience in the comment section.